{"id":50797,"date":"2026-05-07T09:48:47","date_gmt":"2026-05-07T06:48:47","guid":{"rendered":"https:\/\/emlaktuel.com\/?p=50797"},"modified":"2026-05-07T09:48:47","modified_gmt":"2026-05-07T06:48:47","slug":"zeray-gyo-ceosu-furkan-bozan-sektor-dengelenirken-guvenilir-gelistiriciler-ve-surdurulebilir-finansman-modelleri-ayrisacak","status":"publish","type":"post","link":"https:\/\/emlaktuel.com\/?p=50797","title":{"rendered":"Zeray GYO CEO\u2019su Furkan Bozan: \u201cSekt\u00f6r Dengelenirken, G\u00fcvenilir Geli\u015ftiriciler ve S\u00fcrd\u00fcr\u00fclebilir Finansman Modelleri Ayr\u0131\u015facak\u201d"},"content":{"rendered":"

Zeray Gayrimenkul Yat\u0131r\u0131m Ortakl\u0131\u011f\u0131 (GYO) CEO\u2019su Furkan Bozan<\/span>, 2026 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011fine ili\u015fkin<\/span> gayrimenkul sekt\u00f6r\u00fc de\u011ferlendirmelerini ve \u015firketin stratejik yol haritas\u0131n\u0131 <\/span>p<\/span>ayla\u015ft\u0131.<\/span><\/p>\n

\u00dcreticilerin<\/span> Finansal Disiplin<\/span>le <\/span>Marka De\u011ferini Korumaya Al<\/span>\u0131yor, <\/span>Yat\u0131r\u0131mc\u0131lar <\/span>ise <\/span>G\u00fc<\/span>ven Endeksi \u00c7at\u0131s\u0131nda Rekabeti Belirl<\/span>iyor<\/span><\/p>\n

Y\u0131l\u0131n ilk \u00e7eyre\u011fine ili\u015fkin sat\u0131\u015f verilerini de\u011ferlendiren <\/span>Furkan <\/span>Bozan<\/span>, piyasa aktivitesinin canl\u0131l\u0131\u011f\u0131n\u0131 korudu\u011funu belirterek, \u00f6zellikle b\u00fcy\u00fck\u015fehirler, sanayi b\u00f6lgeleri ve g\u00f6\u00e7 alan lokasyonlarda sat\u0131\u015f performans\u0131n\u0131n g\u00fc\u00e7l\u00fc seyretti\u011fini s\u00f6yledi. \u0130lk el sat\u0131\u015flar\u0131n toplam i\u00e7indeki pay\u0131n\u0131n korunmas\u0131n\u0131n markal\u0131 projelere olan g\u00fcveni teyit etti\u011fini, ipotekli sat\u0131\u015flardaki y\u0131ll\u0131k <\/span>%35,9<\/span> art\u0131\u015f\u0131n ise kredi kullan\u0131m\u0131nda kademeli toparlanmaya i\u015faret etti\u011fini vurgulad\u0131. Bu g\u00f6r\u00fcn\u00fcm\u00fcn, faizlerde olas\u0131 bir normalle\u015fme halinde sat\u0131\u015f hacminde ek ivme yaratabilece\u011fini ifade etti.<\/span><\/p>\n

Arz taraf\u0131nda ise yeni proje ba\u015flang\u0131\u00e7lar\u0131nda se\u00e7icili\u011fin s\u00fcrd\u00fc\u011f\u00fcn\u00fc belirten <\/span>Bozan<\/span>, y\u00fcksek arsa maliyetleri, i\u015f\u00e7ilik giderleri ve finansman ko\u015fullar\u0131n\u0131n proje geli\u015ftirme s\u00fcre\u00e7lerinde belirleyici olmaya devam etti\u011fini <\/span>belirtti<\/span>. Haz\u0131r stoklu projeler, g\u00fc\u00e7l\u00fc \u00f6zkaynak yap\u0131s\u0131na sahip geli\u015ftiriciler ve h\u0131zl\u0131 teslim kabiliyeti olan firmalar\u0131n sekt\u00f6rde \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131n\u0131 vurgulayan <\/span>Bozan<\/span>, s\u0131n\u0131rl\u0131 yeni arz\u0131n orta vadede kaliteli konut stokunun de\u011ferini destekledi\u011fini ifade etti.<\/span><\/p>\n

Furkan <\/span>Bozan<\/span>, sekt\u00f6r\u00fcn s\u0131k\u0131 para politikas\u0131, kontroll\u00fc kredi b\u00fcy\u00fcmesi ve dezenflasyon s\u00fcrecinin etkisi alt\u0131nda dengelenme e\u011filimini s\u00fcrd\u00fcrd\u00fc\u011f\u00fcn\u00fc belirterek, bu d\u00f6nemde g\u00fcven, finansal disiplin ve teslim kabiliyetinin firmalar aras\u0131 rekabette belirleyici unsur haline geldi\u011fini <\/span>aktard\u0131.<\/span><\/p>\n

K<\/span>\u00e2<\/span>rl\u0131l\u0131k ve F<\/span>i<\/span>nansal G\u00fc\u00e7l\u00fc D\u00f6n\u00fc\u015f\u00fcm<\/span><\/h3>\n

Zeray GYO<\/span>\u2019nun halka arz s\u00fcreciyle birlikte finansal yap\u0131s\u0131n\u0131 g\u00fc\u00e7lendirdi\u011fini belirten <\/span>Furkan <\/span>Bozan<\/span>, \u015firketin <\/span>184.943.300 TL<\/span>seviyesinde k<\/span>a<\/span>rl\u0131l\u0131\u011fa ula\u015ft\u0131\u011f\u0131n\u0131, \u00f6nceki d\u00f6nemde a\u00e7\u0131klanan zarar ile k\u0131yasland\u0131\u011f\u0131nda g\u00fc\u00e7l\u00fc bir d\u00f6n\u00fc\u015f\u00fcm ger\u00e7ekle\u015ftirildi\u011fini <\/span>s\u00f6yledi<\/span>.<\/span><\/p>\n

\u015eirketin <\/span>%50<\/span> temett\u00fc da\u011f\u0131t\u0131m karar\u0131n\u0131 duyurdu\u011funu hat\u0131rlatan <\/span>Bozan<\/span>, y\u0131l sonu finansallar\u0131nda bu k\u00e2rl\u0131l\u0131\u011f\u0131n daha da b\u00fcy\u00fct\u00fclmesinin hedeflendi\u011fini belirtti. Finansal disiplinin korunarak yat\u0131r\u0131mc\u0131 g\u00fcveninin g\u00fc\u00e7lendirilmesinin temel \u00f6ncelik oldu\u011funu vurgulad\u0131.<\/span><\/p>\n

Furkan Bozan, a\u00e7\u0131klamalar\u0131na \u015f\u00f6yle devam etti: <\/span>\u201cSekt\u00f6re yeni bir boyut kazand\u0131r\u0131yoruz. \u0130lk s\u0131ralarda <\/span>dinamik mekanizmalar ile s\u00fcrekli \u00fcretim hedefinde olan firmalar var. Bizler sabit getiri g\u00fcvencesi alt\u0131nda <\/span>ola\u011fan seyretmektense, s\u00fcrekli geli\u015fim hedefleri ile b\u00fcy\u00fcme odakl\u0131 <\/span>misyon<\/span>sergilemekteyiz. <\/span>Kazan kazan ili\u015fkisinden<\/span> de<\/span> \u00f6te kazand\u0131k\u00e7a b\u00fcy\u00fcyen<\/span>imk<\/span>\u00e2<\/span>nlar ve f\u0131rsatlar d\u00fcnyas\u0131<\/span>nda <\/span>ya\u015f\u0131yoruz. <\/span>\u0130fadelerimizi<\/span>n ger\u00e7ekle\u015fmelerini <\/span>canl\u0131 likiditemiz ile s\u00fcrekli yat\u0131r\u0131mc\u0131lar\u0131m\u0131z ile <\/span>payla\u015faca\u011f\u0131z. <\/span><\/p>\n

27 <\/span>Milyar 523 Milyon De\u011fere Ula\u015fan Portf\u00f6y B\u00fcy\u00fckl\u00fc\u011f\u00fc<\/span><\/h3>\n

P<\/span>o<\/span>rtf\u00f6y\u00fcm\u00fczde buldu\u011fumuz g\u00fcc\u00fc <\/span>sergilemek hedefiyle,<\/span> ba\u015fta kurumsal yat\u0131r\u0131mc\u0131lar\u0131m\u0131za<\/span> sunmak \u00fczere <\/span>31.03.2026 tarihli verilerimize g\u00f6re gayrimenkul de\u011ferleme raporumuzu yay\u0131nlad\u0131k<\/span>. <\/span>Yirmi Yedi Milyar Be\u015f Y\u00fcz Yirmi \u00dc\u00e7 Milyonluk <\/span>p\u00f6rtf\u00f6y<\/span> b\u00fcy\u00fckl\u00fc\u011f\u00fcne eri\u015ftik. Projelerimiz ilerledik\u00e7e maliyet kazan\u00e7l\u0131 hizmet al\u0131m g\u00fcc\u00fcm\u00fcz ve y\u00fcksek katma de\u011ferli orta \u00fcst\u00fc segmentteki <\/span>p\u00f6rtf\u00f6y<\/span> \u00e7e\u015fitlili\u011fimiz ile <\/span>de\u011ferimiz daha y\u00fcksek kazan\u00e7lara eri\u015fecektir. En \u00f6nemlisi portf\u00f6y\u00fcm\u00fczde bulunan arsa de\u011ferli projelerimiz, \u00f6n\u00fcm\u00fczdeki d\u00f6nemlerde proje olarak de\u011ferlenecek ve 2 kat\u0131n\u0131 a\u015fan de\u011fere eri\u015fecektir. Gayrimenkul geli\u015ftiriciler olarak y\u00fcksek karl\u0131l\u0131k potansiyelimiz de burada yer almaktad\u0131r. <\/span>Varsay\u0131mlara ili\u015fkin raporumuz ile de <\/span>i\u015flem g\u00f6ren hisselerimizin defter de\u011ferlerimize g\u00f6re nas\u0131l <\/span>bir iskonto ile yer ald\u0131\u011f\u0131<\/span>n<\/span>\u0131 duyuraca\u011f\u0131z. G\u00fc\u00e7l\u00fc p<\/span>o<\/span>rtf\u00f6y\u00fcm\u00fcz ile s\u00fcrekli takip edilmesi gereken y\u00fcksek potansiyeli olan bir firmay\u0131z<\/span>;<\/span> bu <\/span>ruhu kaybetmeyecek, tecr\u00fcbemiz ile yurt d\u0131\u015f\u0131na <\/span>do\u011fru<\/span> yayg\u0131nla\u015ft\u0131raca\u011f\u0131z.\u201d <\/span><\/p>\n

\u201cOrta <\/span>vadede gayrimenkul sekt\u00f6r\u00fcne olan g\u00fcvenin s\u00fcrd\u00fc\u011f\u00fcn\u00fc, yat\u0131r\u0131mc\u0131lar\u0131n sekt\u00f6re dair y\u00fcksek potansiyelli kazan\u00e7 beklenti pozisyonunu korudu\u011fu<\/span>\u201d ifade edildi.<\/span><\/p>\n

Furkan <\/span>Bozan<\/span>, mevcut verilerin konut arz\u0131nda yap\u0131sal bir yetersizli\u011fin devam etti\u011fini a\u00e7\u0131k\u00e7a ortaya koydu\u011funu belirterek arz\u0131n talebi kar\u015f\u0131layamad\u0131\u011f\u0131n\u0131 ve fiyat istikrar\u0131 i\u00e7in \u00fcretim h\u0131z\u0131n\u0131n art\u0131r\u0131lmas\u0131n\u0131n zorunlu oldu\u011funu ifade etti.<\/span> Son <\/span>d\u00f6nem<\/span>ler<\/span>de arsa ve arazi sat\u0131\u015flar\u0131n\u0131n y\u00fcksek paya ula\u015fmas\u0131n\u0131n yat\u0131r\u0131mc\u0131 davran\u0131\u015flar\u0131nda y\u00f6n de\u011fi\u015fimine <\/span>de <\/span>i\u015faret e<\/span>den Bozan<\/span>: \u201dO<\/span>rta<\/span> vadede gayrimenkul sekt\u00f6r\u00fcne olan g\u00fcven<\/span> s\u00fcr\u00fcyor. Y<\/span>at\u0131r\u0131mlar\u0131n ivme kazand\u0131\u011f\u0131 d\u00f6nemlerde yat\u0131r\u0131mlar\u0131n alg\u0131s\u0131na yer etmi\u015f y\u00fcksek kazan\u00e7 potansiyeli<\/span> b\u00fcy\u00fcyerek katma de\u011ferli beklentiye d\u00f6n\u00fc\u015ft\u00fc<\/span>\u201d dedi.<\/span><\/p>\n

Yeni <\/span>D\u00f6nem<\/span> Oda\u011f\u0131<\/span>,<\/span> Yat\u0131r\u0131m Ama\u00e7l\u0131 Gayrimenkuller Geli\u015ftirmek<\/span><\/p>\n

Hedef; <\/span>Otel, \u0130\u015f Merkezi v<\/span>b<\/span>.<\/span> Ticari \u00dcniteler<\/span>le Geli\u015ftirilecek Projeler<\/span>d<\/span>e 3 Milyon m2 <\/span>Alana Yay\u0131lmak<\/span><\/p>\n

Yeni d\u00f6nemde hem prensip anla\u015fmas\u0131na var\u0131lan hem de geli\u015ftirme a\u015famas\u0131nda olan projelerin a\u011f\u0131rl\u0131kl\u0131 olarak ticari segmentte konumlanaca\u011f\u0131n\u0131 belirten <\/span>Furkan <\/span>Bozan<\/span>, bu yakla\u015f\u0131m\u0131n gelir \u00e7e\u015fitlili\u011fini ve s\u00fcrd\u00fcr\u00fclebilir nakit ak\u0131\u015f\u0131n\u0131 g\u00fc\u00e7lendirece\u011fini ifade etti.<\/span><\/p>\n

Zeray GYO<\/span>\u2019nun b\u00fcy\u00fcme stratejisine ili\u015fkin de\u011ferlendirmelerde bulunan <\/span>Bozan<\/span>, mevcut projelerin tamamlanmas\u0131yla birlikte portf\u00f6y b\u00fcy\u00fckl\u00fc\u011f\u00fc a\u00e7\u0131s\u0131ndan T\u00fcrkiye\u2019nin en b\u00fcy\u00fck gayrimenkul yat\u0131r\u0131m \u015firketleri aras\u0131nda yer almay\u0131 hedeflediklerini vurgulad\u0131.<\/span> \u015eirketin uzun vadeli hedefleri aras\u0131nda kiralanabilir <\/span>in\u015faat <\/span>alan b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc 3 milyon metrekarenin \u00fczerine \u00e7\u0131karmak bulundu\u011funu belirten <\/span>Furkan <\/span>Bozan<\/span>, bu \u00f6l\u00e7ekle global \u00f6l\u00e7ekte \u00f6nc\u00fc bir gayrimenkul oyuncusu olmay\u0131 hedeflediklerini a\u00e7\u0131klad\u0131.<\/span> Kurulum s\u00fcrecinde olan t\u00fcketici finansman \u015firketinin ise yaln\u0131zca sat\u0131\u015f g\u00fcc\u00fcn\u00fc art\u0131rmakla kalmayaca\u011f\u0131n\u0131, ayn\u0131 zamanda grup \u015firketleri aras\u0131nda g\u00fc\u00e7l\u00fc bir sinerji yarataca\u011f\u0131n\u0131 belirten <\/span>Bozan<\/span>, bu yap\u0131n\u0131n sekt\u00f6rde yeni bir model ortaya koyaca\u011f\u0131n\u0131 ifade etti.<\/span><\/p>\n

Finansal <\/span>disiplin, \u00fcretim g\u00fcc\u00fc ve s\u00fcrd\u00fcr\u00fclebilirlik mekanizmalar\u0131 ile de\u011fer katmaya devam\u2026<\/span><\/p>\n

Furkan <\/span>Bozan<\/span>, 2026 y\u0131l\u0131na ili\u015fkin genel g\u00f6r\u00fcn\u00fcm\u00fcn, sekt\u00f6r\u00fcn 2024\u20132025 d\u00f6nemindeki sert dalgalanmalar\u0131n ard\u0131ndan dengelenme ve kontroll\u00fc toparlanma s\u00fcrecine girdi\u011fini g\u00f6sterdi\u011fini<\/span> ve<\/span> bahar d\u00f6nemine daha umutlu bir ba\u015flang\u0131\u00e7 yap\u0131ld\u0131\u011f\u0131n\u0131 <\/span>belirterek; <\/span>\u201c\u00d6n\u00fcm\u00fczdeki d\u00f6nemde faizlerde olas\u0131 normalle\u015fme, talebin yeniden h\u0131zlanmas\u0131, ilk el konut sat\u0131\u015flar\u0131nda toparlanma ve g\u00fcvenilir geli\u015ftiricilere y\u00f6neli\u015f gibi dinamikler sekt\u00f6r a\u00e7\u0131s\u0131ndan pozitif bir zemin olu\u015fturacak. G\u00fc\u00e7l\u00fc marka de\u011feri, proje \u00e7e\u015fitlili\u011fi ve finansal kabiliyeti y\u00fcksek \u015firketlerin bu s\u00fcre\u00e7te belirgin \u015fekilde ayr\u0131\u015faca\u011f\u0131n\u0131 \u00f6ng\u00f6r\u00fcyoruz\u201d dedi.<\/span><\/p>\n

Bozan<\/span>, <\/span>Zeray GYO<\/span>\u2019nun; finansal disiplin, \u00fcretim g\u00fcc\u00fc, kentsel d\u00f6n\u00fc\u015f\u00fcm vizyonu ve s\u00fcrd\u00fcr\u00fclebilir projeleriyle sekt\u00f6re ve yat\u0131r\u0131mc\u0131lar\u0131na de\u011fer katmaya devam edece\u011fini s\u00f6zlerine ekledi.<\/span><\/p>\n

Zeray\u2019dan Bahar Kampanyas\u0131: Eri\u015filebilir Finansman Modeli<\/span><\/p>\n

Bu \u00e7er\u00e7evede <\/span>Zeray GYO<\/span>\u2019nun 2026 y\u0131l\u0131na g\u00fc\u00e7l\u00fc bir ba\u015flang\u0131\u00e7 yaparak t\u00fcm projelerini kapsayan Bahar Kampanyas\u0131\u2019n\u0131 devreye ald\u0131\u011f\u0131n\u0131 belirten <\/span>Furkan <\/span>Bozan<\/span>, kampanyan\u0131n yat\u0131r\u0131mc\u0131lar ve konut sahibi olmak isteyenler i\u00e7in \u00f6nemli f\u0131rsatlar sundu\u011funu ifade etti.<\/span> Kampanya kapsam\u0131nda <\/span>y\u00fczde <\/span>30 pe\u015fin \u00f6deme avantaj\u0131, \u015firket b\u00fcnyesinde 72 aya varan vade imk\u00e2n\u0131 ve esnek \u00f6deme planlar\u0131 sunulurken, bu modelin mevcut piyasa ko\u015fullar\u0131nda banka kredisine alternatif g\u00fc\u00e7l\u00fc bir finansman \u00e7\u00f6z\u00fcm\u00fc <\/span>olu\u015fturdu\u011fu<\/span> vurguland\u0131. <\/span><\/p>\n

Furkan <\/span>Bozan<\/span>, \u201cFinansmana eri\u015fimin zorla\u015ft\u0131\u011f\u0131 bir d\u00f6nemde, kullan\u0131c\u0131lar\u0131m\u0131z\u0131n banka kredisine ba\u011f\u0131ml\u0131l\u0131\u011f\u0131n\u0131 azaltan \u00e7\u00f6z\u00fcmler geli\u015ftiriyoruz. Bu kampanya, s\u00fcrd\u00fcr\u00fclebilir ve eri\u015filebilir konut \u00fcretimi yakla\u015f\u0131m\u0131m\u0131z\u0131n somut bir yans\u0131mas\u0131d\u0131r\u201d ifadelerini kulland\u0131.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Zeray Gayrimenkul Yat\u0131r\u0131m Ortakl\u0131\u011f\u0131 (GYO) CEO\u2019su Furkan Bozan, 2026 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011fine ili\u015fkin gayrimenkul sekt\u00f6r\u00fc de\u011ferlendirmelerini ve \u015firketin stratejik yol haritas\u0131n\u0131 payla\u015ft\u0131. \u00dcreticilerin Finansal Disiplinle Marka De\u011ferini Korumaya Al\u0131yor, Yat\u0131r\u0131mc\u0131lar ise G\u00fcven Endeksi \u00c7at\u0131s\u0131nda Rekabeti Belirliyor Y\u0131l\u0131n ilk \u00e7eyre\u011fine ili\u015fkin sat\u0131\u015f verilerini de\u011ferlendiren Furkan Bozan, piyasa aktivitesinin canl\u0131l\u0131\u011f\u0131n\u0131 korudu\u011funu belirterek, \u00f6zellikle b\u00fcy\u00fck\u015fehirler, sanayi b\u00f6lgeleri ve […]<\/p>\n","protected":false},"author":1,"featured_media":50798,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[5388],"tags":[17634],"_links":{"self":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/50797"}],"collection":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=50797"}],"version-history":[{"count":1,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/50797\/revisions"}],"predecessor-version":[{"id":50799,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/50797\/revisions\/50799"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/media\/50798"}],"wp:attachment":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=50797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=50797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=50797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}