{"id":47343,"date":"2024-07-10T10:37:06","date_gmt":"2024-07-10T07:37:06","guid":{"rendered":"https:\/\/emlaktuel.com\/?p=47343"},"modified":"2024-07-10T10:37:06","modified_gmt":"2024-07-10T07:37:06","slug":"borusanin-insana-deger-veren-ve-gelecege-odaklanan-kurum-kulturune-uc-buyuk-odul","status":"publish","type":"post","link":"https:\/\/emlaktuel.com\/?p=47343","title":{"rendered":"Borusan\u2019\u0131n insana de\u011fer veren ve gelece\u011fe odaklanan kurum k\u00fclt\u00fcr\u00fcne \u00fc\u00e7 b\u00fcy\u00fck \u00f6d\u00fcl"},"content":{"rendered":"<p><strong>Borusan\u2019\u0131n insana de\u011fer veren ve gelece\u011fe odaklanan kurum k\u00fclt\u00fcr\u00fcne \u00fc\u00e7 b\u00fcy\u00fck \u00f6d\u00fcl<\/strong><\/p>\n<p><strong>Borusan Holding, insana ve yetene\u011fe de\u011fer veren yakla\u015f\u0131m\u0131yla ald\u0131\u011f\u0131 \u00f6d\u00fcllerle ba\u015far\u0131s\u0131n\u0131 bir kez daha kan\u0131tlad\u0131. Gen\u00e7 yeteneklere y\u00f6nelik insan kaynaklar\u0131 ve ileti\u015fim alanlar\u0131ndaki ba\u015far\u0131l\u0131 \u00e7al\u0131\u015fmalar\u0131yla Borusan, haziran ay\u0131nda d\u00fczenlenen En G\u00f6zde \u015eirketler 2024, Top100 Talent Program, Brandverse Awards \u00f6d\u00fcl programlar\u0131nda b\u00fcy\u00fck \u00f6d\u00fcllerin sahibi oldu.<\/strong><\/p>\n<p>Bu y\u0131l 80. ya\u015f\u0131n\u0131 kutlayan ve kendine 200 y\u0131l ve \u00f6tesinde bir Grup olma vizyonu \u00e7izen Borusan Grubu, insan kayna\u011f\u0131 ve ileti\u015fim alanlar\u0131ndaki \u00f6nc\u00fc uygulamalar\u0131yla elde etti\u011fi ba\u015far\u0131lara yenilerini eklemeye devam ediyor. Borusan, En G\u00f6zde \u015eirketler 2024, Top100 Talent Program, Brandverse Awards gibi prestijli \u00f6d\u00fcl programlar\u0131nda kazand\u0131\u011f\u0131 \u00f6d\u00fcllerle, bu alandaki istikrarl\u0131 ba\u015far\u0131s\u0131n\u0131 bir kez daha kan\u0131tl\u0131yor. \u015eirket ayn\u0131 zamanda yetkinlik geli\u015ftirmeye, gen\u00e7 yeteneklerle ileti\u015fimini g\u00fc\u00e7lendirmeye ve insana de\u011fer veren bir \u00e7al\u0131\u015fma ortam\u0131 olu\u015fturmaya dair ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 vurgularken, bu de\u011ferleri do\u011frultusunda gelecek nesiller i\u00e7in s\u00fcrd\u00fcr\u00fclebilir bir d\u00fcnya yaratmada insan odakl\u0131 yat\u0131r\u0131mlar\u0131n\u0131 s\u00fcrd\u00fcrece\u011finin de mesaj\u0131n\u0131 veriyor.<\/p>\n<p><strong>Top100 Talent Program\u2019da yine birinci<\/strong><\/p>\n<p>Borusan, Toptalent.co taraf\u0131ndan d\u00fczenlenen Top100 Talent Program kapsam\u0131nda \u201cTopluluk\u201d kategorisinde birincilik \u00f6d\u00fcl\u00fcn\u00fcn sahibi oldu. Borusan \u00f6d\u00fcl\u00fc, gen\u00e7lere ilk ad\u0131m\u0131n\u0131 cesurca atabilmesi, inisiyatif alarak, projeler geli\u015ftirerek \u00f6\u011frenebilmeleri ve fark yaratmalar\u0131 i\u00e7in sundu\u011fu Alpha Gen\u00e7 Yetenek Program\u0131 ile ald\u0131. Bu \u00f6d\u00fcl, Borusan\u2019\u0131n 7 y\u0131ld\u0131r aral\u0131ks\u0131z kat\u0131ld\u0131\u011f\u0131 ve her y\u0131l birincilik elde etti\u011fi programdaki istikrarl\u0131 ba\u015far\u0131s\u0131n\u0131 da tescillendiriyor.<\/p>\n<p><strong>Gen\u00e7 Yetenek ileti\u015fimine bronz \u00f6d\u00fcl<\/strong><\/p>\n<p>Borusan Brandverse Awards\u2019da bu y\u0131l ilk defa kat\u0131ld\u0131\u011f\u0131 \u201c\u0130\u015fveren Markas\u0131 \u0130leti\u015fimi: Gen\u00e7 Yetenek \u0130leti\u015fimi\u201d kategorisinde Bronz \u00f6d\u00fcl\u00fcn sahibi oldu. Gen\u00e7ler taraf\u0131ndan tercih edilen marka olmak amac\u0131yla gen\u00e7 yetene\u011fi etkilemek \u00fczere hayata ge\u00e7irilen yarat\u0131c\u0131 ve etkili ileti\u015fim \u00e7al\u0131\u015fmalar\u0131na verilen bu \u00f6d\u00fcl\u00fc Borusan, Alpha Gen\u00e7 Yetenek Program\u0131 kapsam\u0131ndaki ileti\u015fim \u00e7al\u0131\u015fmalar\u0131 ile kazand\u0131. Yeni gen\u00e7 yeteneklerin Borusan\u2019a kat\u0131lmas\u0131 i\u00e7in sosyal medya hesaplar\u0131nda y\u00fcr\u00fct\u00fclen yo\u011fun ileti\u015fim ile tam 13 bin 600 ba\u015fvuru elde edildi. Bu y\u00fcksek oran olu\u015fturulan ileti\u015fim stratejisinin ne kadar etkili oldu\u011funu da a\u00e7\u0131k\u00e7a g\u00f6steriyor.&nbsp;<\/p>\n<p>&nbsp;<strong>En G\u00f6zde \u015eirketler 2024&#8217;te ikinci<\/strong><\/p>\n<p>Realta Dan\u0131\u015fmanl\u0131k\u2019\u0131n 2023 ara\u015ft\u0131rmas\u0131 kapsam\u0131nda Holding\u2019ler kategorisindeki en g\u00f6zde \u015firket s\u0131ralamas\u0131nda ise ikinci olan Borusan\u2019\u0131n bu ba\u015far\u0131s\u0131 gen\u00e7 yetenekler i\u00e7in cazip bir i\u015fveren oldu\u011funun ba\u015fka bir g\u00f6stergesi. 300 \u015firketin yer ald\u0131\u011f\u0131 ara\u015ft\u0131rmaya bu y\u0131l 91 bin 342 \u00f6\u011frenci ile 39 bin 533 gen\u00e7 profesyonel kat\u0131ld\u0131. \u00d6d\u00fcller, \u015firket hakk\u0131nda bilgi sahibi olunmas\u0131, uzun y\u0131llar \u00e7al\u0131\u015fma trendi, ki\u015fi\/\u00f6rg\u00fct uyumu, k\u00fclt\u00fcr\/ki\u015filik uyumu gibi puanlamay\u0131 etkileyen kritik fakt\u00f6rlerin de\u011ferlendirilmesi sonucu veriliyor.&nbsp;<\/p>\n<p><strong>Borusan Holding \u0130nsan, \u0130leti\u015fim ve S\u00fcrd\u00fcr\u00fclebilirlik Grup Ba\u015fkan\u0131 Nursel \u00d6lmez Ate\u015f,<\/strong> Borusan\u2019\u0131n kazand\u0131\u011f\u0131 bu \u00fc\u00e7 \u00f6nemli \u00f6d\u00fclle ilgili \u015funlar\u0131 s\u00f6yledi: \u201c80 y\u0131ll\u0131k k\u00f6kl\u00fc kurum k\u00fclt\u00fcr\u00fcm\u00fcz, ge\u00e7mi\u015ften, bug\u00fcnden ald\u0131\u011f\u0131m\u0131z ilhamla 200 y\u0131l ve \u00f6tesinde bir Grup olma vizyonumuzla hedefimize emin ad\u0131mlarla ilerliyoruz. Kazand\u0131\u011f\u0131m\u0131z bu \u00f6d\u00fcller Borusan\u2019\u0131n insana ve yetene\u011fe verdi\u011fi \u00f6nemin en g\u00fczel yans\u0131malar\u0131. Bu \u00f6d\u00fcller ayn\u0131 zamanda y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz etkili ileti\u015fim \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131n da ne kadar de\u011ferli oldu\u011funu g\u00f6steriyor. Gen\u00e7lerin g\u00f6z\u00fcnde en de\u011ferli \u015firketlerden biri olmak, bize b\u00fcy\u00fck gurur veriyor. Alpha program\u0131m\u0131zla gen\u00e7 yetenekleri Grubumuza kazand\u0131rmak ve onlarla birlikte yolculuk etmek \u00f6n plana \u00e7\u0131k\u0131yor. 2018 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze 100\u2019\u00fc a\u015fk\u0131n Alpha gen\u00e7 yetene\u011fi kurumumuza kazand\u0131rd\u0131k. \u00c7ok de\u011fer verdi\u011fimiz k\u00fclt\u00fcr d\u00f6n\u00fc\u015f\u00fcm\u00fc program\u0131m\u0131z BorusanX ile kendimizi gelece\u011fin d\u00fcnyas\u0131na uyumland\u0131r\u0131rken, gen\u00e7 yeteneklerin kazan\u0131m\u0131na verdi\u011fimiz \u00f6nemi ortaya koydu\u011fumuzu d\u00fc\u015f\u00fcn\u00fcyorum. Ba\u015far\u0131l\u0131 insan kayna\u011f\u0131 uygulamalar\u0131m\u0131z sayesinde, \u015firketimize en uygun yetenekleri \u00e7ekmeyi ve onlar\u0131 geli\u015btirmeyi s\u00fcrd\u00fcrece\u011fiz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Borusan\u2019\u0131n insana de\u011fer veren ve gelece\u011fe odaklanan kurum k\u00fclt\u00fcr\u00fcne \u00fc\u00e7 b\u00fcy\u00fck \u00f6d\u00fcl Borusan Holding, insana ve yetene\u011fe de\u011fer veren yakla\u015f\u0131m\u0131yla ald\u0131\u011f\u0131 \u00f6d\u00fcllerle ba\u015far\u0131s\u0131n\u0131 bir kez daha kan\u0131tlad\u0131. Gen\u00e7 yeteneklere y\u00f6nelik insan kaynaklar\u0131 ve ileti\u015fim alanlar\u0131ndaki ba\u015far\u0131l\u0131 \u00e7al\u0131\u015fmalar\u0131yla Borusan, haziran ay\u0131nda d\u00fczenlenen En G\u00f6zde \u015eirketler 2024, Top100 Talent Program, Brandverse Awards \u00f6d\u00fcl programlar\u0131nda b\u00fcy\u00fck \u00f6d\u00fcllerin sahibi [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":47344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[5215],"tags":[],"_links":{"self":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/47343"}],"collection":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=47343"}],"version-history":[{"count":1,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/47343\/revisions"}],"predecessor-version":[{"id":47345,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/47343\/revisions\/47345"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/media\/47344"}],"wp:attachment":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=47343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=47343"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=47343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}