{"id":32532,"date":"2020-08-13T12:28:59","date_gmt":"2020-08-13T09:28:59","guid":{"rendered":"https:\/\/emlaktuel.com\/?p=32532"},"modified":"2020-08-13T12:28:59","modified_gmt":"2020-08-13T09:28:59","slug":"normale-donus-esnafin-moralini-duzeltti","status":"publish","type":"post","link":"https:\/\/emlaktuel.com\/?p=32532","title":{"rendered":"Normale d\u00f6n\u00fc\u015f esnaf\u0131n moralini d\u00fczeltti!"},"content":{"rendered":"

K\u00fc\u00e7\u00fck esnaf\u0131n nabz\u0131n\u0131 tutan \u2018T\u00fcrkiye Geleneksel Kanal\u0131n Nabz\u0131: REM Esnaf Barometresi\u2019nin Temmuz 2020 d\u00f6nemi sonu\u00e7lar\u0131 a\u00e7\u0131kland\u0131. Buna g\u00f6re bakkal, b\u00fcfe, k\u00fc\u00e7\u00fck market ve \u015fark\u00fcteri gibi geleneksel kanal\u0131n endi\u015fesi y\u00fczde 71\u2019den y\u00fczde 49\u2019a indi. Normale d\u00f6n\u00fc\u015f olumlu alg\u0131y\u0131 art\u0131r\u0131rken psikolojik bir rahatlama sa\u011flad\u0131. G\u00fcven Endeksi 2,9 puan artarken 1 y\u0131l i\u00e7inde ekonominin toparlanaca\u011f\u0131 beklentisi y\u00fckseldi\u2026<\/strong><\/p>\n

K\u00fc\u00e7\u00fck esnaf\u0131n nabz\u0131n\u0131 tutan Esnaf Barometresi Raporu Temmuz 2020 d\u00f6nemi sonu\u00e7lar\u0131 a\u00e7\u0131kland\u0131. Yeni nesil perakende ara\u015ft\u0131rmalar\u0131 ve perakende analiti\u011fi kurumu REM People\u2019\u0131n raporuna g\u00f6re normale d\u00f6n\u00fc\u015fle birlikte k\u00fc\u00e7\u00fck esnaf\u0131n morali de y\u00fckseldi. Bakkal, b\u00fcfe, k\u00fc\u00e7\u00fck market ve \u015fark\u00fcteri gibi geleneksel kanalda endi\u015felilerin oran\u0131 y\u00fczde 71\u2019den y\u00fczde 49\u2019a indi. Genel ekonomiye ili\u015fkin endeks de 4,1 puan artt\u0131 ve gelecek 1 y\u0131la ili\u015fkin toparlanma beklentisi y\u00fckseldi.<\/p>\n

43 \u00fclkede perakende analiti\u011fi hizmeti veren\u00a0REM People\u2019\u0131n CEO\u2019su B\u00fclent Peker<\/strong>, raporu \u015f\u00f6yle de\u011ferlendirdi: \u201cG\u00fcnl\u00fck ya\u015fama dair t\u00fcm k\u00fclt\u00fcrel, sportif vb. faaliyetlerin tekrar a\u00e7\u0131lmas\u0131, ki\u015filerin tatil yapma imkan\u0131 bulabilmesi, salg\u0131nda olu\u015fan g\u00fcndelik ya\u015fam ile ilgili olumsuz alg\u0131y\u0131 de\u011fi\u015ftirdi. Bu olumlu alg\u0131yla birlikte yat\u0131r\u0131m e\u011filimi endeksi de y\u00fckseldi. Endi\u015feler devam etse de \u00f6n\u00fcm\u00fczdeki d\u00f6nem i\u00e7in morallerin d\u00fczelmeye ba\u015flad\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz.\u201d<\/p>\n

Her ay T\u00fcrkiye temsili sa\u011flanacak \u015fekilde 600 noktada yap\u0131lan \u00f6l\u00e7\u00fcmlerle haz\u0131rlanan\u00a0\u201cREM – TT Barometre: T\u00fcrkiye Geleneksel Kanal Esnaf\u0131n\u0131n Nabz\u0131\u201d<\/strong>\u00a0ara\u015ft\u0131rma panelinin\u00a0Temmuz\u201920<\/strong>\u00a0sonu\u00e7 raporunda \u00f6ne \u00e7\u0131kan ba\u015fl\u0131klar ise \u015f\u00f6yle oldu:<\/p>\n

Endi\u015fe duyanlar y\u00fczde 22 azald\u0131<\/strong><\/h2>\n

Covid\u201919 salg\u0131n\u0131 Haziran ay\u0131nda geleneksel kanal esnaf\u0131n\u0131n y\u00fczde 71\u2019inde endi\u015fe olu\u015fturmu\u015ftu. Ancak Temmuz itibariyle normale d\u00f6n\u00fc\u015f\u00fcn h\u0131zlanmas\u0131yla birlikte bu oran y\u00fczde 49\u2019a indi. Yine de esnaf\u0131n normale d\u00f6n\u00fc\u015f\u00fcn tekrar salg\u0131n\u0131 art\u0131rabilece\u011fine y\u00f6nelik endi\u015fesi devam ediyor.<\/p>\n

Salg\u0131n 12 aydan uzun s\u00fcrecek<\/strong><\/h2>\n

Bir \u00f6nceki d\u00f6nem y\u00fczde 43 olan \u2018salg\u0131n\u0131n 12 aydan daha uzun s\u00fcrece\u011fini\u2019 d\u00fc\u015f\u00fcnenlerinoran\u0131 anlaml\u0131 seviyede artarak y\u00fczde 60\u2019a y\u00fckseldi. Sosyal yasaklar\u0131n tamamen kald\u0131r\u0131lmas\u0131 ve yeni vaka say\u0131s\u0131n\u0131n 1000 civar\u0131nda kalmas\u0131 salg\u0131n\u0131n devam edece\u011fi alg\u0131s\u0131n\u0131 art\u0131rd\u0131.<\/p>\n

G\u00fcven endaksi y\u00fczde 2,9 artt\u0131<\/strong><\/h2>\n

Esnaf\u0131n ekonomiye g\u00fcvenini anlatan G\u00fcven Endeksi bir \u00f6nceki d\u00f6neme g\u00f6re 2,9 puanl\u0131k art\u0131\u015fla 19,7 oldu. Genel olarak i\u015f yapma seviyesinin azald\u0131\u011f\u0131 g\u00f6r\u00fc\u015f\u00fc hakim olsa da \u00fclke<\/p>\n

genelinde reel ekonominin canlanmas\u0131, gelece\u011fe dair olumlu beklentiler ve tasarruf e\u011filiminin artmas\u0131 endeksin s\u0131n\u0131rl\u0131 da olsa artmas\u0131n\u0131 sa\u011flad\u0131.<\/p>\n

‘Ekonomi toparlanacak’ diyorlar<\/strong><\/h2>\n

Genel Ekonomi alt endeksi bir \u00f6nceki d\u00f6neme g\u00f6re 4,1 puan artt\u0131. \u00dclke ekonomisinin son 1 y\u0131l i\u00e7erisinde olumsuz y\u00f6nde de\u011fi\u015fti\u011fi g\u00f6r\u00fc\u015f\u00fc hakim olsa da gelecek 1 y\u0131l i\u00e7erisinde ekonominin kademeli olarak toparlanaca\u011f\u0131 beklentisi y\u00fckseldi.<\/p>\n

Mevsimin etkisi<\/strong><\/h2>\n

Ticaret Endeksi mevsime ba\u011fl\u0131 olarak 3,3 puan azal\u0131\u015fla 22,6 oldu. Mevsimsel etkiye ba\u011fl\u0131 olarak paket su, dondurma ve i\u00e7ecek kategorilerinde anlaml\u0131 seviyede art\u0131\u015f ger\u00e7ekle\u015fti.<\/p>\n

Hijyen \u00fcr\u00fcnlerinde sat\u0131\u015f azald\u0131<\/strong><\/h2>\n

Salg\u0131n\u0131n etkisini azalt\u0131lmas\u0131yla hijyen tedbirlerinin azalt\u0131lmas\u0131 ve al\u0131\u015fveri\u015finin di\u011fer kanallara kaymas\u0131na ba\u011fl\u0131 olarak temizlik \u00fcr\u00fcnleri ve ki\u015fisel bak\u0131m kategorisi endekslerinde 9,2\u2019ye varan anlaml\u0131 derecede d\u00fc\u015f\u00fc\u015f ger\u00e7ekle\u015fti.<\/p>\n

Salg\u0131n rski devam ediyor<\/strong><\/h2>\n

Politika Endeksi bir \u00f6nceki d\u00f6neme g\u00f6re k\u0131smi d\u00fc\u015f\u00fc\u015f ile 26,6 olarak ger\u00e7ekle\u015fti. Covid\u201919 salg\u0131n\u0131nda minimum seviyeye inilememesi ve tekrar y\u00fckselme tehdidinin devam etmesi esnaf nezdinde olumsuz de\u011ferlendirildi.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

K\u00fc\u00e7\u00fck esnaf\u0131n nabz\u0131n\u0131 tutan \u2018T\u00fcrkiye Geleneksel Kanal\u0131n Nabz\u0131: REM Esnaf Barometresi\u2019nin Temmuz 2020 d\u00f6nemi sonu\u00e7lar\u0131 a\u00e7\u0131kland\u0131. Buna g\u00f6re bakkal, b\u00fcfe, k\u00fc\u00e7\u00fck market ve \u015fark\u00fcteri gibi geleneksel kanal\u0131n endi\u015fesi y\u00fczde 71\u2019den y\u00fczde 49\u2019a indi. Normale d\u00f6n\u00fc\u015f olumlu alg\u0131y\u0131 art\u0131r\u0131rken psikolojik bir rahatlama sa\u011flad\u0131. G\u00fcven Endeksi 2,9 puan artarken 1 y\u0131l i\u00e7inde ekonominin toparlanaca\u011f\u0131 beklentisi y\u00fckseldi\u2026 K\u00fc\u00e7\u00fck […]<\/p>\n","protected":false},"author":1,"featured_media":32533,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[26],"tags":[14606,14605,14604],"_links":{"self":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/32532"}],"collection":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=32532"}],"version-history":[{"count":1,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/32532\/revisions"}],"predecessor-version":[{"id":32534,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/32532\/revisions\/32534"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/media\/32533"}],"wp:attachment":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=32532"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=32532"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=32532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}