{"id":28426,"date":"2019-05-30T12:47:54","date_gmt":"2019-05-30T09:47:54","guid":{"rendered":"https:\/\/emlaktuel.com\/?p=28426"},"modified":"2019-05-30T12:47:54","modified_gmt":"2019-05-30T09:47:54","slug":"folkarta-itibar-odulu","status":"publish","type":"post","link":"https:\/\/emlaktuel.com\/?p=28426","title":{"rendered":"Folkart&#8217;a itibar \u00f6d\u00fcl\u00fc"},"content":{"rendered":"<p><strong>T\u00fcrkiye \u0130tibar Akademisi taraf\u0131ndan bu y\u0131l sekizincisi a\u00e7\u0131klanan T\u00fcrkiye \u0130tibar Endeksi (T\u0130E) verilerine g\u00f6re Folkart, \u00fclkemizin en itibarl\u0131 \u015firketleri aras\u0131nda yer ald\u0131.<\/strong><\/p>\n<p>Folkart sadece \u0130zmir\u2019de faaliyet g\u00f6stermesine ra\u011fmen T\u00fcrkiye genelinde yap\u0131lan ara\u015ft\u0131rma sonucu in\u015faat sekt\u00f6r\u00fcn\u00fcn en itibarl\u0131 markalar\u0131 aras\u0131nda ilk 10\u2019a girerek b\u00fcy\u00fck bir ba\u015far\u0131 g\u00f6sterdi. Folkart d\u0131\u015f\u0131nda \u0130lk 10\u2019da yer alan \u015firketlerin hepsinin \u00e7ok say\u0131da b\u00f6lgede proje ger\u00e7ekle\u015ftirmesine ra\u011fmen sadece \u0130zmir\u2019de faaliyet g\u00f6steren Folkart\u2019\u0131n listeye 9. s\u0131radan girmesi b\u00fcy\u00fck bir ba\u015far\u0131 olarak nitelendirildi. \u0130stanbul\u2019da d\u00fczenlenen \u00f6d\u00fcl t\u00f6renine kat\u0131lan Folkart Kurumsal \u0130leti\u015fim M\u00fcd\u00fcr\u00fc Deniz G\u00f6k\u015fen, Folkart ad\u0131na \u00f6d\u00fcl\u00fc ald\u0131.<\/p>\n<p>Ara\u015ft\u0131rma kapsam\u0131nda Y\u0131ld\u0131z Teknik \u00dcniversitesi (YT\u00dc) \u0130statistik B\u00f6l\u00fcm\u00fc\u2019n\u00fcn akademik denetiminde ve raport\u00f6rl\u00fc\u011f\u00fcnde 30 farkl\u0131 sekt\u00f6rde 12 bin ki\u015fi aranarak ara\u015ft\u0131rma yap\u0131ld\u0131. Ara\u015ft\u0131rmada hem sekt\u00f6rel bazda hem de \u00fclke genelinde itibar ele al\u0131nd\u0131. Saha \u00e7al\u0131\u015fmalar\u0131 15 Aral\u0131k 2018 ile 30 Ocak 2019 tarihleri aras\u0131nda ger\u00e7ekle\u015ftirilen 12 bin ki\u015fiye 60 farkl\u0131 sorunun y\u00f6neltildi\u011fi ve yakla\u015f\u0131k 120 bin dakikal\u0131k telefon g\u00f6r\u00fc\u015fmesinin yap\u0131ld\u0131\u011f\u0131 T\u0130E 2018 Ara\u015ft\u0131rmas\u0131nda T\u00fcrkiye ekonomisinin lokomotifi 30 farkl\u0131 sekt\u00f6r\u00fcnde faaliyet g\u00f6steren marka ve kurumlar\u0131n itibarlar\u0131 \u00f6l\u00e7\u00fcmlendi.<\/p>\n<p>T\u00fcrkiye \u00f6rneklemi kabul edilen 26 b\u00f6lge ve 72 ilde Bilgisayar Destekli Telefon ile Arama Y\u00f6ntemi kullan\u0131larak (CATI) yap\u0131lan ara\u015ft\u0131rmada; holdingler, enerji, beyaz e\u015fya, GSM, in\u015faat, otomobil, haz\u0131r giyim, g\u0131da, ila\u00e7, ula\u015f\u0131m, bankac\u0131l\u0131k, elektronik e\u015fya, turizm, sigorta, e\u011fitim, makine, mobilya, perakende, alkols\u00fcz i\u00e7ecek ve akaryak\u0131t sekt\u00f6r\u00fc dahil olmak \u00fczere ana sekt\u00f6rlerin mercek alt\u0131na al\u0131nd\u0131\u011f\u0131 ara\u015ft\u0131rmada kurum ve markalar\u0131n kamuyoyunda b\u0131rakt\u0131\u011f\u0131 alg\u0131 ve izler tespit edildi. Ara\u015ft\u0131rma sonucunda en sayg\u0131n kurulu\u015flar a\u00e7\u0131kland\u0131.<\/p>\n<p>T\u00fcrkiye genelinde yap\u0131lan bu ara\u015ft\u0131rma sonucunda yay\u0131nlanan listede Folkart 9. s\u0131rada yer ald\u0131. Folkart d\u0131\u015f\u0131nda \u0130lk 10\u2019da yer alan \u015firketlerin hepsinin \u00e7ok say\u0131da b\u00f6lgede proje ger\u00e7ekle\u015ftirmesine ra\u011fmen sadece \u0130zmir\u2019de faaliyet g\u00f6steren Folkart\u2019\u0131n listeye 9. s\u0131radan girmesi b\u00fcy\u00fck bir ba\u015far\u0131 olarak nitelendirildi.<\/p>\n<p>T\u00fcrkiye \u0130tibar Endeksi (T\u0130E) \u00d6d\u00fcl T\u00f6reni Y\u0131ld\u0131z Teknik \u00dcniversitesi (YT\u00dc) Y\u0131ld\u0131z Yerle\u015fkesi Oditoryum salonunda ger\u00e7ekle\u015ftirildi. Y\u0131ld\u0131z Teknik \u00dcniversitesi Rekt\u00f6r\u00fc Prof. Dr. Bahri \u015eahin\u2019n\u0131n ev sahipli\u011finde d\u00fczenlenen t\u00f6rene T\u00fcrkiye\u2019nin en itibarl\u0131 markalar\u0131n\u0131n \u00fcst d\u00fczey y\u00f6netici ve temsilcileri kat\u0131ld\u0131. T\u00f6rende kurum ve markalara \u00f6d\u00fcllerini YT\u00dc Rekt\u00f6r\u00fc Prof. Dr. Bahri \u015eahin,T\u0130E Akademik Kurulu Ba\u015fkan\u0131 ve YT\u00dc \u0130statistik B\u00f6l\u00fcm\u00fc \u00d6\u011fretim \u00dcyesi Prof. Dr. Ali Hakan B\u00fcy\u00fckl\u00fc ve T\u00fcrkiye \u0130tibar Akademisi Ba\u015fkan\u0131 Ertan Acar taraf\u0131ndan verildi.<\/p>\n<p>Folkart Kurumsal \u0130leti\u015fim M\u00fcd\u00fcr\u00fc Deniz G\u00f6k\u015fen, \u201cT\u00fcrkiye\u2019nin en itibarl\u0131 markalar\u0131 aras\u0131nda yer almaktan gurur duyuyoruz. Bu ayn\u0131 zamanda bize sorumluluk y\u00fckl\u00fcyor. Bize duyulan bu g\u00fcvene her zaman lay\u0131k olmak i\u00e7in \u00e7al\u0131\u015faca\u011f\u0131z\u201d diye konu\u015ftu. T\u00fcrkiye\u2019nin en itibarl\u0131 markalar\u0131ndan biri se\u00e7ilen Folkart ad\u0131na \u00f6d\u00fcl\u00fc, Folkart Kurumsal \u0130leti\u015fim M\u00fcd\u00fcr\u00fc Deniz G\u00f6k\u015fen, T\u00fcrkiye \u0130tibar Akademisi Grup Direkt\u00f6r\u00fc R\u0131dvan Tozlu elinden ald\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye \u0130tibar Akademisi taraf\u0131ndan bu y\u0131l sekizincisi a\u00e7\u0131klanan T\u00fcrkiye \u0130tibar Endeksi (T\u0130E) verilerine g\u00f6re Folkart, \u00fclkemizin en itibarl\u0131 \u015firketleri aras\u0131nda yer ald\u0131. Folkart sadece \u0130zmir\u2019de faaliyet g\u00f6stermesine ra\u011fmen T\u00fcrkiye genelinde yap\u0131lan ara\u015ft\u0131rma sonucu in\u015faat sekt\u00f6r\u00fcn\u00fcn en itibarl\u0131 markalar\u0131 aras\u0131nda ilk 10\u2019a girerek b\u00fcy\u00fck bir ba\u015far\u0131 g\u00f6sterdi. Folkart d\u0131\u015f\u0131nda \u0130lk 10\u2019da yer alan \u015firketlerin hepsinin \u00e7ok [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28427,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[5388],"tags":[715],"_links":{"self":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/28426"}],"collection":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28426"}],"version-history":[{"count":1,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/28426\/revisions"}],"predecessor-version":[{"id":28428,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/28426\/revisions\/28428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/media\/28427"}],"wp:attachment":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}