Promosyon \u00dcr\u00fcnleri \u0130malat\u00e7\u0131lar\u0131 ve Sat\u0131c\u0131lar\u0131 Derne\u011fi PROMOT\u00dcRK, T\u00fcrkiye Bulu\u015fmalar\u0131\u2019n\u0131n en b\u00fcy\u00fc\u011f\u00fcn\u00fc \u00fcyelerinin kat\u0131l\u0131m\u0131yla \u0130stanbul\u2019da ger\u00e7ekle\u015ftirdi.<\/p>\n
B\u00f6lgede sekt\u00f6r\u00fcnde faaliyet g\u00f6steren imalat\u00e7\u0131lar\u0131, \u00fcreticileri, sat\u0131c\u0131lar\u0131, pazarlamac\u0131lar\u0131 ve bask\u0131c\u0131lar\u0131 d\u00fczenledi\u011fi etkinlikte bulu\u015fturan PROMOT\u00dcRK Derne\u011fi, yurt i\u00e7i ve yurt d\u0131\u015f\u0131 \u00e7al\u0131\u015fmalar\u0131n\u0131 \u00fcyeleriyle payla\u015ft\u0131.<\/p>\n
T\u00fcrk ekonomisine maksimum katk\u0131 sa\u011flamay\u0131 hedefleyen PROMOT\u00dcRK Derne\u011fi, tek \u00e7at\u0131 alt\u0131na toplad\u0131\u011f\u0131 265 \u00fcyesiyle sekt\u00f6rde en g\u00fc\u00e7l\u00fc konumda bulunuyor.<\/p>\n
Yeni \u00fcye kat\u0131l\u0131mlar\u0131yla b\u00fcy\u00fcmesini her ge\u00e7en g\u00fcn art\u0131ran dernek, yurt i\u00e7inde oldu\u011fu kadar yurt d\u0131\u015f\u0131nda da sekt\u00f6r\u00fc yukar\u0131 ta\u015f\u0131ma anlam\u0131nda \u00e7al\u0131\u015fmalar\u0131n\u0131 h\u0131zland\u0131r\u0131yor.<\/p>\n
Promosyon ad\u0131na en yeni ve en ilgi \u00e7ekici \u00fcr\u00fcnlerin T\u00fcrkiye\u2019de yer ald\u0131\u011f\u0131n\u0131 belirten PROMOT\u00dcRK Derne\u011fi Y\u00f6netim Kurulu Ba\u015fkan\u0131 Dr. Abdullah G\u00fcrz;<\/strong> \u201cPromosyon \u00fcr\u00fcnleri noktas\u0131nda d\u00fcnyan\u0131n en\u2019lerini ve ilk\u2019lerini d\u00fczenlenen fuarlarla \u00fcye firmalar\u0131m\u0131z, t\u00fcketicilerin be\u011fenisine sunuyor. T\u00fcketicilerin ihtiya\u00e7lar\u0131na cevap vermek i\u00e7in \u00fcye firmalar\u0131m\u0131z\u0131 T\u00fcrkiye bulu\u015fmalar\u0131 kapsam\u0131nda ziyaret ediyoruz. Ankara, Bursa, \u0130zmir\u2019den sonra en b\u00fcy\u00fck bulu\u015fmam\u0131z\u0131 \u0130stanbul\u2019da ger\u00e7ekle\u015ftiriyoruz. Dernek olarak \u00fcyelerimizle g\u00fc\u00e7l\u00fc bir ba\u011f kurduk. T\u00fcketicilere daha iyiyi ve daha g\u00fczeli sunma ad\u0131na \u00fcyelerimizin istek ve taleplerini yerine getirerek \u00e7\u00f6z\u00fcmler \u00fcretiyoruz. Aktif olarak y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz dernek faaliyetlerimiz \u00fcyelerimizce de b\u00fcy\u00fck takdir g\u00f6r\u00fcyor. Gitti\u011fimiz her yerde kamu kurum ve kurulu\u015flar\u0131n\u0131n yan\u0131 s\u0131ra STK ve \u00f6zel sekt\u00f6r temsilcileri ile i\u015f birlikteli\u011fimizi peki\u015ftiriyoruz. Yurt i\u00e7inde y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz faaliyetlerimizin yan\u0131 s\u0131ra yurt d\u0131\u015f\u0131 faaliyetlerine de a\u011f\u0131rl\u0131k veriyoruz. Sekt\u00f6rdeki fuar organizasyonlar\u0131n\u0131 \u00fclkemize \u00e7ekme anlam\u0131nda yo\u011fun \u00e7abam\u0131z var. D\u00fcnya\u2019da \u00c7in\u2019den sonra Polonya ve Almanya bu anlamda ilerideler. Bizde dernek olarak yurt d\u0131\u015f\u0131ndaki payda\u015flar\u0131m\u0131za T\u00fcrkiye\u2019nin lokasyon, kalite ve h\u0131z anlam\u0131nda avantajlar\u0131n\u0131 anlat\u0131yoruz. Amac\u0131m\u0131z \u00fclke ekonomimize en iyi katk\u0131s\u0131 sa\u011flamak\u201d dedi.<\/em><\/p>\n Ba\u015fkan G\u00fcrz, yap\u0131lan ara\u015ft\u0131rmalara g\u00f6re promosyon \u00fcr\u00fcnleri sekt\u00f6r\u00fcn\u00fcn ekonomik hacminin 20 milyar lira civar\u0131nda oldu\u011funu belirterek, “Promosyon \u00fcr\u00fcnleri sekt\u00f6r\u00fcn\u00fcn ekonomik hacmini 100 milyar liraya, ihracat\u0131n\u0131 da 9-10 kat art\u0131rarak 20 milyar liraya \u00e7\u0131karmay\u0131 ama\u00e7l\u0131yoruz.”<\/em> dedi.<\/p>\n Promosyon denilince akla sadece kalem ve defter gibi \u00fcr\u00fcnlerin geldi\u011fini kaydeden PROMOT\u00dcRK Derne\u011fi Y\u00f6netim Kurulu Ba\u015fkan\u0131 Dr. Abdullah G\u00fcrz,<\/strong> \u201cPromosyon tan\u0131t\u0131m \u00fcr\u00fcn\u00fc yapmak manas\u0131na geliyor. \u00dczerinde firman\u0131n ad\u0131 yaz\u0131l\u0131 \u015fekilde firmalara da\u011f\u0131tmakt\u0131r promosyon. Bizimki as\u0131l tan\u0131t\u0131m \u00fcr\u00fcn\u00fc pazarlamak. Bizde her \u015fey bask\u0131l\u0131. Her \u015feye firman\u0131n logosunu veya ismini bas\u0131p \u015firketi markala\u015ft\u0131r\u0131yoruz.” <\/em>diye konu\u015ftu.<\/p>\n Promosyon \u00fcr\u00fcnleri sekt\u00f6r\u00fcnde 40 bin \u015firketin faaliyet g\u00f6sterdi\u011fini ifade eden G\u00fcrz, bu firmalarda 700 bin ki\u015finin \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131,<\/strong> ancak kesin bir rakam\u0131n ifade edilmesinin zor oldu\u011funu anlatt\u0131.<\/p>\n Ba\u015fkan G\u00fcrz, ara\u015ft\u0131rmalar\u0131na ve hesaplamalar\u0131na g\u00f6re sekt\u00f6r\u00fcn ekonomik hacminin 20 milyar lira civar\u0131nda oldu\u011funu kaydederek, “Promosyon denilince akla genelde defter, kalem, \u015fapka gibi \u00fcr\u00fcnler gelmektedir. Ancak isim bask\u0131l\u0131 \u00e7ikolatalar da sekt\u00f6r\u00fcm\u00fcz\u00fcn kapsam\u0131na girmektedir. Biz \u00fczerine bask\u0131 yap\u0131labilen her \u015feyi satabiliyoruz. Bu y\u0131l naylon po\u015fetler yasakland\u0131\u011f\u0131 i\u00e7in bez torba \u00fcretimlerimizde en az 50 kat art\u0131\u015f oldu. \u00c7anta promosyon \u00fcr\u00fcnleri \u00fcreten firmalar\u0131m\u0131z full \u00e7al\u0131\u015ft\u0131. Onlar d\u0131\u015f\u0131nda tekstilciler bile \u00e7anta \u00fcretti. Biz her \u015feye de bask\u0131 yapabiliyoruz. Hi\u00e7bir sekt\u00f6rde bu kadar \u00e7ok lazer, bask\u0131 makinesi yoktur. Sekt\u00f6r\u00fcm\u00fcz\u00fcn ekonomik hacminin 20 milyar liraya ula\u015ft\u0131\u011f\u0131, ihracat\u0131n da 2-5 milyar lira aral\u0131\u011f\u0131nda oldu\u011funu tahmin ediyoruz<\/em>” dedi.<\/p>\n Ba\u015fkan G\u00fcrz, firmalara ve hedef kitlelerine g\u00f6re promosyon \u00fcr\u00fcn\u00fc se\u00e7ildi\u011fini belirterek, “Hangi ya\u015f grubu, hangi b\u00f6lge, e\u011fitim durumu ne? Ona g\u00f6re \u00fcr\u00fcn se\u00e7iyoruz. Teknoloji grubu ise ta\u015f\u0131nabilir g\u00fc\u00e7 kayna\u011f\u0131 (power bank) veya farkl\u0131 bir kalem \u00f6neriyoruz. \u00dcst d\u00fczey birilerine hediye edilecekse ba\u015fka \u00fcr\u00fcnler giriyor devreye. Sekt\u00f6re g\u00f6re de\u011fi\u015fiyor<\/em>” \u015feklinde konu\u015ftu.<\/p>\n Promosyon denilince \u00f6nceden genellikle defter, kalem, \u015fapka gibi \u015feklinde \u00fcr\u00fcnlerin akla geldi\u011fini dile getiren G\u00fcrz, son d\u00f6nemde ise ta\u015f\u0131nabilir g\u00fc\u00e7 kayna\u011f\u0131 (power bank) ve bluetoothlu kulakl\u0131klar\u0131n ve hoparl\u00f6rlerin \u00e7ok tercih edildi\u011fini s\u00f6yledi.<\/p>\n G\u00fcrz, her ne kadar teknolojik \u00fcr\u00fcnlerin y\u0131ld\u0131z\u0131 parlasa da defter ve kalemlerin \u00f6nemini yitirmedi\u011fini kaydederek, tesktil \u00fcr\u00fcnlerine ilginin devam etti\u011fini, <\/em>duvar saatleri ve anahtarl\u0131klar\u0131nda g\u00fcncelli\u011fini s\u00fcrd\u00fcrd\u00fc\u011f\u00fcn\u00fc ifade etti.<\/p>\n Ba\u015fkan G\u00fcrz, promosyon \u00fcr\u00fcnleri sekt\u00f6r\u00fcn\u00fcn ekonomik hacmini 100 milyar liraya ula\u015ft\u0131rmay\u0131 hedeflediklerini belirterek, T\u00fcrkiye’nin \u00fcretim kabiliyeti ve kalitesinin buna imkan sundu\u011funu s\u00f6yledi.<\/p>\n \u0130hracatta hedeflerinin mevcut rakam\u0131 9-10 kat art\u0131rarak 20 milyar liraya \u00e7\u0131kmak oldu\u011funu dile getiren G\u00fcrz, “T\u00fcrkiye lokasyon ve \u00fcretim maliyeti a\u00e7\u0131s\u0131ndan \u00e7ok avantajl\u0131. Ayr\u0131ca kalite konusunda rakiplerimizden \u00e7ok daha iyiyiz. O y\u00fczden Bu alanda \u00c7in, Almanya ve Polonya’y\u0131 geride b\u0131rakabilecek kapasiteye sahibiz. 2-5 milyar liral\u0131k ihracat\u0131m\u0131z\u0131 20 milyar liraya \u00e7\u0131karmam\u0131z zor de\u011fil<\/em>” diye konu\u015ftu.<\/p>\n Ba\u015fkan G\u00fcrz, \u00fclke ekonomine katk\u0131 sa\u011flamay\u0131 ama\u00e7lad\u0131klar\u0131n\u0131 belirterek, bu anlamda dernek olarak \u00fcyelerin kat\u0131l\u0131m\u0131yla 9-12 Ekim’de CNR Expo’da Kurumsal Hediye ve Promosyon \u00dcr\u00fcnleri (PROMexpo) Fuar\u0131 d\u00fczenleyeceklerini bildirdi.<\/p>\n Fuar\u0131n bu y\u0131l 32’ncisinin d\u00fczenlenece\u011fini dile getiren G\u00fcrz, fuarda binlerce kurumsal hediye ve promosyon \u00fcr\u00fcnlerinin yer alaca\u011f\u0131n\u0131 s\u00f6zlerine ekledi.<\/p>\n PROMOT\u00dcRK Derne\u011fi\u2019nin \u00f6zel konu\u011fu olan Ekonomist Prof. Dr. Emre Alkin\u2019 de kat\u0131l\u0131mc\u0131lara \u201cPromosyon \u00fcr\u00fcnlerinin sekt\u00f6rdeki yeri ve ihracat\u0131n \u00f6nemi\u201d ba\u015fl\u0131kl\u0131 konferans verdi.<\/p>\n \u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":" Promosyon \u00dcr\u00fcnleri \u0130malat\u00e7\u0131lar\u0131 ve Sat\u0131c\u0131lar\u0131 Derne\u011fi PROMOT\u00dcRK, T\u00fcrkiye Bulu\u015fmalar\u0131\u2019n\u0131n en b\u00fcy\u00fc\u011f\u00fcn\u00fc \u00fcyelerinin kat\u0131l\u0131m\u0131yla \u0130stanbul\u2019da ger\u00e7ekle\u015ftirdi. B\u00f6lgede sekt\u00f6r\u00fcnde faaliyet g\u00f6steren imalat\u00e7\u0131lar\u0131, \u00fcreticileri, sat\u0131c\u0131lar\u0131, pazarlamac\u0131lar\u0131 ve bask\u0131c\u0131lar\u0131 d\u00fczenledi\u011fi etkinlikte bulu\u015fturan PROMOT\u00dcRK Derne\u011fi, yurt i\u00e7i ve yurt d\u0131\u015f\u0131 \u00e7al\u0131\u015fmalar\u0131n\u0131 \u00fcyeleriyle payla\u015ft\u0131. T\u00fcrk ekonomisine maksimum katk\u0131 sa\u011flamay\u0131 hedefleyen PROMOT\u00dcRK Derne\u011fi, tek \u00e7at\u0131 alt\u0131na toplad\u0131\u011f\u0131 265 \u00fcyesiyle sekt\u00f6rde en g\u00fc\u00e7l\u00fc […]<\/p>\n","protected":false},"author":1,"featured_media":28058,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[26],"tags":[11458],"_links":{"self":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/28057"}],"collection":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28057"}],"version-history":[{"count":1,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/28057\/revisions"}],"predecessor-version":[{"id":28059,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/28057\/revisions\/28059"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/media\/28058"}],"wp:attachment":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28057"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Sekt\u00f6r\u00fcm\u00fcz\u00fcn hacmi 20 milyar lira<\/strong><\/h2>\n
Defter-kalemden bluetoothlu kulakl\u0131\u011fa<\/strong>\u00a0<\/strong><\/h2>\n
Promosyon sekt\u00f6r\u00fc 9-12 ekim’de 32. kez bulu\u015facak<\/strong><\/h2>\n