{"id":26706,"date":"2019-01-24T21:35:54","date_gmt":"2019-01-24T18:35:54","guid":{"rendered":"https:\/\/emlaktuel.com\/?p=26706"},"modified":"2019-01-24T21:35:54","modified_gmt":"2019-01-24T18:35:54","slug":"asansor-sektoru-global-markalar-cikaracak","status":"publish","type":"post","link":"https:\/\/emlaktuel.com\/?p=26706","title":{"rendered":"Asans\u00f6r sekt\u00f6r\u00fc global markalar \u00e7\u0131karacak"},"content":{"rendered":"<p><strong>Faal durumdaki 500 bin asans\u00f6r\u00fcyle g\u00fcnde 50 milyon yolcu ta\u015f\u0131yan sekt\u00f6r, k\u00fcresel \u00f6l\u00e7ekte milli markalar \u00e7\u0131karacak!\u00a0<\/strong><strong>AYSAD, k\u00fcresel T\u00fcrk markas\u0131n\u0131n form\u00fcl\u00fcn\u00fc Bakanl\u0131\u011fa sundu! TC.\u00a0<\/strong><strong>Sanayi ve Teknoloji Bakanl\u0131\u011f\u0131\u2019n\u0131n talebi \u00fczerine<\/strong><strong> Asans\u00f6r ve Y\u00fcr\u00fcyen Merdiven Sanayicileri Derne\u011fi AYSAD taraf\u0131ndan, <\/strong><strong>\u201cAsans\u00f6r Sekt\u00f6r\u00fcnde K\u00fcresel T\u00fcrk Markas\u0131; De\u011ferlendirme ve \u00d6neriler\u201d raporu haz\u0131rland\u0131. <\/strong><\/p>\n<p><strong>Bakanl\u0131k yetkililerine sunulan rapor, asans\u00f6r sekt\u00f6r\u00fc ile ilgili g\u00fcncel veriler \u0131\u015f\u0131\u011f\u0131nda, yerli ve milli firma kurulu\u015funa ili\u015fkin sekt\u00f6r\u00fcn g\u00f6r\u00fc\u015f ve \u00f6nerilerini i\u00e7eriyor. D\u00fcnyada monte edilen yeni asans\u00f6rlerin yakla\u015f\u0131k %5\u2019i b\u00fcy\u00fckl\u00fc\u011f\u00fcnde i\u00e7 pazara sahip T\u00fcrk Asans\u00f6r Sekt\u00f6r\u00fc\u2019ne y\u00f6nelik \u00e7arp\u0131c\u0131 tespitlerin yer verildi\u011fi rapora g\u00f6re, T\u00fcrk Asans\u00f6r end\u00fcstrisinin ciddi bir aksam ihracat\u0131 ve 30\u2019dan fazla \u00fclkede m\u00fcnferit taahh\u00fct i\u015fleri yapan asans\u00f6r firmalar\u0131 mevcut.<\/strong><\/p>\n<p><strong>\u00a0<\/strong><strong>D\u00fcnya\u2019da 2018 itibar\u0131yla 15 milyon asans\u00f6r hizmetteyken, bu asans\u00f6rlerin %3\u2019\u00fc T\u00fcrkiye\u2019de bulunuyor. G\u00fcn\u00fcm\u00fczde %54 civar\u0131nda olan D\u00fcnya \u015fehirle\u015fme oran\u0131n\u0131n 2050 y\u0131l\u0131nda %70 seviyelerine \u00e7\u0131kmas\u0131 bekleniyor ve bu beklenti yeni asans\u00f6r talebinin de b\u00fcy\u00fcyece\u011fini i\u015faret ediyor.<\/strong><\/p>\n<p><strong>\u00a0<\/strong><strong>3 bin civar\u0131nda taahh\u00fct firmas\u0131n\u0131n faaliyet g\u00f6sterdi\u011fi sekt\u00f6rde, pazar\u0131n y\u00fczde 95\u2019ini, \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a020 kata kadar k\u0131sa ve orta uzunluktaki bina asans\u00f6rleri olu\u015ftururken, geri kalan y\u00fczde 5\u2019lik dilimde ise y\u00fcksek bina asans\u00f6rleri yer al\u0131yor. \u00dcretimin y\u00fczde 70-75\u2019ini yerli asans\u00f6r firmalar\u0131n\u0131n yapt\u0131\u011f\u0131 sekt\u00f6rde, yurt d\u0131\u015f\u0131 sermayeli firmalar\u0131n \u00fcretim pay\u0131 ise y\u00fczde 25-30 civar\u0131nda.<\/strong><\/p>\n<h2><strong>K\u00fcresel marka i\u00e7in 6 model \u00f6n g\u00f6r\u00fcl\u00fcyor<\/strong><\/h2>\n<p>Bakanl\u0131\u011fa sunduklar\u0131 rapor hakk\u0131nda a\u00e7\u0131klama yapan <strong>AYSAD Y\u00f6netim Kurulu Ba\u015fkan\u0131 Sefa TARGIT<\/strong>, T\u00fcrk Asans\u00f6r Sekt\u00f6r\u00fc\u2019n\u00fcn \u00f6nemli boyutta ihracat\u0131n\u0131n oldu\u011funu, otuzu a\u015fk\u0131n \u00fclkede montajlar yapan firmalar\u0131n bulundu\u011funu ve \u00fclke ihtiyac\u0131n\u0131 kar\u015f\u0131layan bir yerli asans\u00f6r imal ve montaj kabiliyetinin varl\u0131\u011f\u0131na vurgu yaparak, k\u00fcresel \u00f6l\u00e7ekte yerli ve milli markalar \u00e7\u0131karmak i\u00e7in hem sekt\u00f6r\u00fc hem de yurt d\u0131\u015f\u0131ndaki global markalar\u0131 detayl\u0131 incelediklerini, derlenen bilgiler \u0131\u015f\u0131\u011f\u0131nda yerli ve milli firma i\u00e7in 6 model \u00f6nerisi haz\u0131rlad\u0131klar\u0131n\u0131 s\u00f6yledi. Her bir modelin, farkl\u0131 ihtiya\u00e7 ve beklentiler do\u011frultusunda olu\u015fturuldu\u011funun alt\u0131n\u0131 \u00e7izen Targ\u0131t; \u201c\u00d6rne\u011fin farkl\u0131 alanlarda faaliyet g\u00f6steren mevcut \u00f6zel sekt\u00f6r firmalar\u0131 aras\u0131ndan se\u00e7ilenlerin, yeni kurulacak bir asans\u00f6r taahh\u00fct firmas\u0131 alt\u0131nda birle\u015fmesi ve yeni olu\u015facak taahh\u00fct firmas\u0131na kamunun \u00f6zel te\u015fvikler vermesi s\u00f6z konusu olabilir. Bir ba\u015fka model \u00f6nerimiz ise sekt\u00f6rdeki firmalar\u0131n \u00e7ok ortakl\u0131\u011f\u0131 ile k\u00fcresel hedefli yeni bir asans\u00f6r firmas\u0131 kurulmas\u0131 \u015feklinde. Ya da halen faaliyet g\u00f6stermekte olan ve bir\u00e7ok alanda y\u00fcksek yetkinli\u011fe, geli\u015fme potansiyeline ve uluslararas\u0131 sat\u0131\u015f ve faaliyet referanslar\u0131na sahip birka\u00e7 firman\u0131n se\u00e7ilerek k\u00fcresel asans\u00f6r taahh\u00fct firmas\u0131 haline getirilmesine y\u00f6nelik olarak kamu taraf\u0131ndan, \u00f6zel bir geli\u015ftirme-destek program\u0131 uygulanabilir. En do\u011fru model yine geni\u015f kat\u0131l\u0131ml\u0131 isti\u015fareler ile belirlenecektir. Ancak hangi modele karar verilmi\u015f olursa olsun k\u00fcresel \u00f6l\u00e7ekte milli asans\u00f6r markalar\u0131n\u0131 hayata ge\u00e7irebilmek i\u00e7in mutlaka donan\u0131ml\u0131 giri\u015fimcilere ihtiyac\u0131m\u0131z var\u201d dedi.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Targ\u0131t; \u201cAsans\u00f6rde hurda te\u015fvi\u011finden, enerji verimlili\u011fi belgesine kadar bir dizi \u00f6nlem \u015fart\u201d <\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>T\u00fcrkiye\u2019de k\u00fcresel \u00f6l\u00e7ekte faaliyet g\u00f6sterecek yerli ve milli asans\u00f6r firmalar\u0131n\u0131n olu\u015fmas\u0131 i\u00e7in Kamuya \u00f6nemli g\u00f6revlerin d\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc s\u00f6yleyen Targ\u0131t, \u201cEn ba\u015fta mevcut piyasa ko\u015fullar\u0131nda iyile\u015ftirilmeler yap\u0131lmal\u0131, asans\u00f6r sanayine y\u00f6nelik \u00f6zellikli destekler sa\u011flanmal\u0131 ve sekt\u00f6re y\u00f6nelik envanter \u00e7al\u0131\u015fmas\u0131 ile k\u00fcresel marka potansiyeline sahip firmalar tespit edilmeli\u201d dedi. Kamunun, \u00f6ncelikli olarak m\u00fc\u015fterek sorumluluk getirmesi ve son al\u0131c\u0131 konumundaki m\u00fcteahhitlerin, asans\u00f6r firmas\u0131 ve bak\u0131m firmalar\u0131n\u0131n yan\u0131nda ilk 10 y\u0131l boyunca sorumlu tutulmas\u0131 gerekti\u011fini vurgulayan Targ\u0131t, denetim firmalar\u0131n\u0131n ve yetkilerinin yeniden d\u00fczenlenmesinden, ihracat yapan asans\u00f6r firmalar\u0131nda belirli yetkinliklerin aranmas\u0131na, asans\u00f6rlerde enerji verimlili\u011fi belgesi zorunlulu\u011fundan, ithalata y\u00f6nelik ek tedbirlere kadar bir dizi uygulaman\u0131n hayata ge\u00e7irilmesi gerekti\u011fini s\u00f6yledi.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u201cSat\u0131n alan\u0131n sorumlulu\u011fu bulunmuyor, d\u00fc\u015f\u00fck maliyete ve ucuz fiyata dayal\u0131 rekabet, asans\u00f6r\u00fcn yukar\u0131 \u00e7\u0131kmas\u0131n\u0131 engelliyor\u201d<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Sunduklar\u0131 raporda sekt\u00f6rel sorunlara da de\u011findiklerini s\u00f6yleyen Targ\u0131t; \u201cT\u00fcrk Asans\u00f6r Sanayi, \u00fcretim ve uygulamada en ileri mevzuat olan Avrupa Birli\u011fi Asans\u00f6r Direktifi\u2019ni baz al\u0131yor. Bununla birlikte 2004 y\u0131l\u0131ndan bu tarafa da, asan\u00f6srlerin CE i\u015fareti ta\u015f\u0131ma zorunlulu\u011fu da bulunuyor. Ayr\u0131ca i\u015f kanununa g\u00f6re \u00e7ok tehlikeli i\u015fler s\u0131n\u0131f\u0131nda yer almas\u0131ndan \u00f6t\u00fcr\u00fc bu sekt\u00f6rde \u00e7al\u0131\u015fanlarda mesleki yeterlilik sertifikas\u0131 aran\u0131yor. \u00dcstelik asans\u00f6rlerin her y\u0131l d\u00fczenli olarak denetlenmesi zorunlulu\u011fu da s\u00f6z konusu. T\u00fcm bunlara ra\u011fmen mevcut d\u00fczenlemelere g\u00f6re asans\u00f6r\u00fcn as\u0131l al\u0131c\u0131s\u0131 konumundaki in\u015faat m\u00fcteahhitlerin de\u011fil de sadece asans\u00f6r firmalar\u0131n\u0131n asans\u00f6rden sorumlu olmas\u0131, sat\u0131n alma kararlar\u0131n\u0131n kalite ve standart yerine maliyet ve fiyat odakl\u0131 olmas\u0131na yol a\u00e7\u0131yor. Pazardaki rekabetin d\u00fc\u015f\u00fck maliyet ve fiyat \u00fczerine kurulmas\u0131ndan \u00f6t\u00fcr\u00fc de hem sekt\u00f6r geli\u015femiyor hem de asans\u00f6r g\u00fcvenli\u011findeki sorunlar b\u00fcy\u00fcyor\u201d dedi.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>K\u00fcresel marka olmay\u0131 hedefleyen yerli ve milli firmalar, 16. Uluslararas\u0131 Asans\u00f6r \u0130stanbul\u2019da boy g\u00f6sterecek!<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Targ\u0131t, k\u00fcresel \u00f6l\u00e7ekte yerli ve milli asans\u00f6r markalar\u0131n\u0131n \u00e7\u0131kar\u0131lmas\u0131 yolunda \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcren AYSAD\u2019\u0131n, 21-24 Mart 2019 tarihlerinde T\u00fcyap Beylikd\u00fcz\u00fc\u2019nde ger\u00e7ekle\u015ftirilecek d\u00fcnyan\u0131n \u00fc\u00e7 b\u00fcy\u00fc\u011f\u00fcnden birisi olan Uluslararas\u0131 Asans\u00f6r \u0130stanbul fuar\u0131n\u0131 da destekledi\u011finin alt\u0131n\u0131 \u00e7izerek, 16\u2019\u0131nc\u0131s\u0131 yap\u0131lacak fuara kat\u0131lacak olan yerli ve milli firmalar\u0131n, sahip olduklar\u0131 yeni teknolojilerini uluslararas\u0131 \u00f6l\u00e7ekte tan\u0131tma f\u0131rsat\u0131 bulacaklar\u0131n\u0131 ve aralar\u0131nda d\u00fcnya devlerinin de oldu\u011fu yurt d\u0131\u015f\u0131 firmalarla bir araya gelerek, sekt\u00f6rlerinin geli\u015fen teknolojilerini yak\u0131ndan takip edebileceklerini belirtti.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Faal durumdaki 500 bin asans\u00f6r\u00fcyle g\u00fcnde 50 milyon yolcu ta\u015f\u0131yan sekt\u00f6r, k\u00fcresel \u00f6l\u00e7ekte milli markalar \u00e7\u0131karacak!\u00a0AYSAD, k\u00fcresel T\u00fcrk markas\u0131n\u0131n form\u00fcl\u00fcn\u00fc Bakanl\u0131\u011fa sundu! TC.\u00a0Sanayi ve Teknoloji Bakanl\u0131\u011f\u0131\u2019n\u0131n talebi \u00fczerine Asans\u00f6r ve Y\u00fcr\u00fcyen Merdiven Sanayicileri Derne\u011fi AYSAD taraf\u0131ndan, \u201cAsans\u00f6r Sekt\u00f6r\u00fcnde K\u00fcresel T\u00fcrk Markas\u0131; De\u011ferlendirme ve \u00d6neriler\u201d raporu haz\u0131rland\u0131. Bakanl\u0131k yetkililerine sunulan rapor, asans\u00f6r sekt\u00f6r\u00fc ile ilgili g\u00fcncel [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26707,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[26],"tags":[12980],"_links":{"self":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/26706"}],"collection":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=26706"}],"version-history":[{"count":1,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/26706\/revisions"}],"predecessor-version":[{"id":26708,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/26706\/revisions\/26708"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/media\/26707"}],"wp:attachment":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=26706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=26706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=26706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}