{"id":18871,"date":"2017-11-02T12:43:07","date_gmt":"2017-11-02T09:43:07","guid":{"rendered":"http:\/\/emlaktuel.com\/?p=18871"},"modified":"2018-07-05T17:28:33","modified_gmt":"2018-07-05T14:28:33","slug":"cnr-emlak-zirvesinde-keynote-konusmaci-yesilin-babasi-jerry-yudelson-neler-anlatti","status":"publish","type":"post","link":"https:\/\/emlaktuel.com\/?p=18871","title":{"rendered":"CNR Emlak Zirvesinde keynote konu\u015fmac\u0131 &#8216;Ye\u015filin Babas\u0131&#8217; Jerry Yudelson neler anlatt\u0131?"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"size-full wp-image-18872\" src=\"http:\/\/emlaktuel.com\/wp-content\/uploads\/2017\/11\/jerry-yudelson.jpeg\" alt=\"cnr emlak zirvesi jerry yudelson\" width=\"984\" height=\"642\" \/><\/p>\n<p><strong>\u2014Say\u0131n Yudelson, sizi CNR Uluslararas\u0131 Emlak Zirvesi\u2019nde a\u00e7\u0131l\u0131\u015f konu\u015fmac\u0131s\u0131 olarak \u0130stanbul&#8217;da a\u011f\u0131rlamaktan onur duyuyoruz.<\/strong><strong> 1997&#8217;den beri Ye\u015fil Bina Hareketi&#8217;nde bulunuyorsunuz; ilk USGBC b\u00f6l\u00fcm\u00fcn\u00fcn kurucular\u0131ndan birisiniz, USGBC&#8217;nin ulusal y\u00f6netim kurulunda g\u00f6rev yapt\u0131n\u0131z ve alt\u0131 y\u0131l boyunca d\u00fcnya \u00e7ap\u0131ndaki Greenbuild konferanslar\u0131n\u0131n \u0130dari Komite Ba\u015fkanl\u0131\u011f\u0131n\u0131 yapt\u0131n\u0131z. <\/strong><\/p>\n<p><strong>Ye\u015fil binalar \u00fczerine 14 kitap yazd\u0131n\u0131z, 100&#8217;den fazla konferansta a\u00e7\u0131l\u0131\u015f konu\u015fmac\u0131s\u0131 oldunuz ve 25 y\u0131ll\u0131k tecr\u00fcbenizle LEED sisteminde yakla\u015f\u0131k 4000 in\u015faat sekt\u00f6r\u00fc profesyonelini e\u011fittiniz. LEED \u00dcyeli\u011fi ge\u00e7mi\u015finizi d\u00fc\u015f\u00fcnerek, &#8220;Ye\u015filin Babas\u0131&#8221; lakab\u0131n\u0131 alman\u0131z \u015fa\u015f\u0131rt\u0131c\u0131 de\u011fil. <\/strong><\/p>\n<p><strong>L\u00fctfen takip\u00e7ilerimiz i\u00e7in bize bunun hik\u00e2yesini anlat\u0131r m\u0131s\u0131n\u0131z? \u0130lk kez &#8220;Ye\u015filin Babas\u0131&#8221; ad\u0131n\u0131 nas\u0131l ald\u0131n\u0131z? Bu tan\u0131ma uyuyor musunuz? Daha iyi bir d\u00fcnya i\u00e7in m\u00fccadelenizde bir avantaj sa\u011flad\u0131 m\u0131?<\/strong><\/p>\n<p><a href=\"http:\/\/cnremlakfuari.com\/index.aspx\"><img loading=\"lazy\" class=\"alignleft size-full wp-image-17782\" src=\"http:\/\/emlaktuel.com\/wp-content\/uploads\/2017\/09\/300x250.gif\" alt=\"\" width=\"300\" height=\"250\" \/><\/a>Wired dergisi, ABD&#8217;de yeni teknoloji ve teknoloji trendlerine adanm\u0131\u015f ayl\u0131k bir yay\u0131n.\u00a0 2011 yaz\u0131nda, Wired&#8217;\u0131n bir yazar\u0131 beni ye\u015fil evler hakk\u0131nda r\u00f6portaj yapmak \u00fczere \u00e7a\u011f\u0131rd\u0131. Birka\u00e7 y\u0131l \u00f6ncesinde, ye\u015fil bir ev sat\u0131n almakla ilgili \u00e7ok g\u00fczel bir kitap yazm\u0131\u015ft\u0131m; &#8220;Ye\u015fili Se\u00e7mek: Konut Sat\u0131n Alanlar i\u00e7in \u0130yi Ye\u015fil Evler Rehberi\u201d (New Society Publishers).<\/p>\n<p>R\u00f6portaj, Wired&#8217;\u0131n Eyl\u00fcl 2011 say\u0131s\u0131nda yay\u0131mland\u0131. Makalede, o zamanlar ufukta olan \u00fc\u00e7 b\u00fcy\u00fck e\u011filimi do\u011fru bir \u015fekilde \u00f6ng\u00f6rd\u00fcm:<\/p>\n<p>1)\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00c7at\u0131 \u00fcst\u00fc 2 ila 3 KW solar fotovoltaiklere sahip net s\u0131f\u0131r enerji evlerinin y\u00fckseli\u015fi;<\/p>\n<p>2)\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Su tasarruflu armat\u00fcr se\u00e7enekleri ve \u00e7evre d\u00fczenlemesi de d\u00e2hil olmak \u00fczere ev tasar\u0131m\u0131nda su tasarrufuna yenilenen bir bak\u0131\u015f;<\/p>\n<p>3)\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Ev enerji y\u00f6netimi i\u00e7in ak\u0131ll\u0131 termostatlar\u0131n y\u00fckseli\u015fi (birka\u00e7 y\u0131l sonra Nest termostat ile piyasaya \u00e7\u0131kt\u0131).<\/p>\n<p>G\u00f6r\u00fcn\u00fc\u015fe g\u00f6re, g\u00f6rsel ve metinsel olarak dikkat \u00e7ekici bir \u015feye ihtiya\u00e7 duyan dergi, vesikal\u0131k bir foto\u011fraf\u0131mdan bir karikat\u00fcr\u00fcm\u00fc yapmak i\u00e7in bir \u00e7izer kiralad\u0131 ve ba\u015fl\u0131k yazar\u0131, Ye\u015filin Babas\u0131 (Godfather of Turkey) ba\u015fl\u0131\u011f\u0131n\u0131 att\u0131. Dolay\u0131s\u0131yla, bu unvan\u0131 dolayl\u0131 olarak dergi makalesinde edindim. Yakla\u015f\u0131k ayn\u0131 zamanlarda, ABD Ye\u015fil Bina Konseyi taraf\u0131ndan kabul edilen ilk 34 LEED \u00dcyesinden biri oldum.<\/p>\n<p>Ge\u00e7ti\u011fimiz alt\u0131 y\u0131l i\u00e7inde, bu etiketi ger\u00e7ekten \u00e7ok hak etti\u011fim konusunda kendimi ikna ettim! Ayr\u0131ca, o zamandan bu yana \u00fc\u00e7 ye\u015fil bina kitab\u0131 daha haz\u0131rlad\u0131m, bu y\u00fczden ad\u0131ma lay\u0131k olmaya \u00e7al\u0131\u015ft\u0131m. O zamandan beri, hem ye\u015fil ev hem de ye\u015fil binalar\u0131n mesaj\u0131n\u0131 yaymak i\u00e7in ABD&#8217;de ve di\u011fer \u00fclkelerde bir\u00e7ok kitle kar\u015f\u0131s\u0131nda konu\u015fmaya davet edildim. Ayr\u0131ca 2013 y\u0131l\u0131n\u0131n sonlar\u0131nda, kar amac\u0131 g\u00fctmeyen ABD&#8217;li bir ulusal kurulu\u015f olan Ye\u015fil Bina Giri\u015fimi&#8217;nin ba\u015fkan\u0131 olarak se\u00e7ildim. Bu, ye\u015fil bina mesaj\u0131n\u0131 i\u015f d\u00fcnyas\u0131 ve profesyonel kitlelere ula\u015ft\u0131rmama yard\u0131mc\u0131 oldu.<\/p>\n<p>Wired dergisindeki makalenin orijinali i\u00e7in: <a href=\"http:\/\/www.wired.com\/2011\/08\/green-housing\/\">http:\/\/www.wired.com\/2011\/08\/green-housing\/<\/a><\/p>\n<p><strong>\u2014T\u00fcrkiye, USGBC 2015 ve 2016 Listesine g\u00f6re ABD d\u0131\u015f\u0131ndaki ilk on LEED \u00fclkesinden biri.<\/strong><strong> T\u00fcrkiye&#8217;yi bir LEED \u00dcyesi \u00dclke olarak g\u00f6r\u00fcyor musunuz; T\u00fcrkiye&#8217;nin \u00f6n\u00fcnde uzun bir yol var m\u0131? Enerji kullan\u0131m\u0131, bina otomasyonu, sa\u011fl\u0131kl\u0131 malzemeler ve su tasarrufu konular\u0131nda \u00fclkenin kar\u015f\u0131la\u015faca\u011f\u0131 zorluklar neler? LEED binalar kendi piyasas\u0131n\u0131 ve de\u011ferini yaratabilir mi? S\u00fcrd\u00fcr\u00fclebilirli\u011fi nas\u0131l sa\u011flar\u0131z?<\/strong><\/p>\n<p>Her \u00fclkenin kendi s\u00fcrd\u00fcr\u00fclebilir kalk\u0131nma yolunu \u00e7izmesi gerekiyor. T\u00fcrkiye, ye\u015fil binan\u0131n \u00f6n saflar\u0131nda yer alan Avrupa \u00fclkelerinden daha b\u00fcy\u00fck, b\u00fcy\u00fcyen ve geli\u015fen bir \u00fclke. Piyasan\u0131n \u00fcst d\u00fczey ofis ve perakende segmentinde, bir\u00e7ok yeni bina ve perakende merkezinin LEED veya BREEAM (\u0130ngiltere) standartlar\u0131na \u00f6yk\u00fcnmesini bekleyebiliriz, \u00e7\u00fcnk\u00fc bu sertifikasyonlar, t\u00fcm projeleri i\u00e7in bir sertifikasyon kullanmaya karar veren \u00e7ok uluslu kirac\u0131lara hitap ediyor. Bu t\u00fcr k\u00fcresel standart sertifikasyonlar\u0131, emeklilik fonlar\u0131 gibi b\u00fcy\u00fck kurumsal yat\u0131r\u0131mc\u0131lardan daha kolay yat\u0131r\u0131m \u00e7ekebilece\u011fini g\u00f6sterdi.<\/p>\n<p>Bununla birlikte, hem b\u00fcy\u00fck hem de k\u00fc\u00e7\u00fck bir\u00e7ok \u00fclkenin kendi iklim, bina ve idari durumlar\u0131na daha uygun oldu\u011funu d\u00fc\u015f\u00fcnd\u00fckleri, kendi ye\u015fil bina standartlar\u0131n\u0131 benimsedi\u011fini g\u00f6r\u00fcyorum. Baz\u0131 say\u0131mlara g\u00f6re d\u00fcnyada 600 kadar yap\u0131 sertifikasyonu bulunmaktad\u0131r. Ek olarak, D\u00fcnya Bankas\u0131&#8217;n\u0131n Uluslararas\u0131 Finans Kurumu&#8217;ndan (IFC) al\u0131nan EDGE ad\u0131nda yeni bir sertifika var ve daha d\u00fc\u015f\u00fck maliyet ve \u00e7o\u011fu projeye daha basitle\u015ftirilmi\u015f ama yine de etkin bir \u015fekilde uygulanmas\u0131 nedeniyle h\u0131zl\u0131 bir \u015fekilde d\u00fcnya \u00e7ap\u0131ndaki destek\u00e7ileri art\u0131yor. EDGE&#8217;nin, k\u00fc\u00e7\u00fck projelerde ve geli\u015ftiricilerin dikkate ald\u0131\u011f\u0131 hususlarda \u00e7ok uluslu kirac\u0131lar\u0131n \u00f6nemli bir fakt\u00f6r olmad\u0131\u011f\u0131 durumlarda tercih edildi\u011fini g\u00f6rebilirsiniz.<\/p>\n<p><strong>\u201410 Ye\u015fil Bina MegaTrendi&#8217;ni k\u0131saca \u015f\u00f6yle s\u0131ralad\u0131n\u0131z: sertifikasyon b\u00fcy\u00fcme h\u0131z\u0131 yava\u015flayacak, enerji verimlili\u011fi as\u0131l nokta olacak, s\u0131f\u0131r net enerji binalar\u0131 y\u00fckseli\u015fe ge\u00e7ecek, derecelendirme sistemleri yar\u0131\u015facak, mevcut binalara daha fazla odaklan\u0131lacak, b\u00fcy\u00fck verilerin y\u00f6ne ihtiyac\u0131 olacak, belgelendirmenin performansa ihtiyac\u0131 olacak, sa\u011fl\u0131kl\u0131 malzemeler \u00f6nem kazanacak, g\u00fcne\u015f enerjisi y\u00fckseli\u015fe ge\u00e7ecek, as\u0131l vurgulanan nokta su olacakt\u0131r.<\/strong><strong> Tahminlerinizde bir de\u011fi\u015fiklik var m\u0131? Bir \u015feyler eklemek ya da \u00e7\u0131karmak ister misiniz? <\/strong><\/p>\n<p>Ticari gayrimenkul sekt\u00f6r\u00fcnde, Nesnelerin \u0130nternet&#8217;inin, her y\u0131l daha ucuzlayan yap\u0131 sens\u00f6rlerinin bir\u00e7ok b\u00fcy\u00fck portf\u00f6y sahibinin bina y\u00f6netiminde Bulut platformlar\u0131n\u0131 benimsemesine neden olaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorum. Teknolojinin h\u0131zl\u0131 bir \u015fekilde b\u00fcy\u00fcmesi ve her y\u0131l daha da ucuzlama e\u011filimi, ticari gayrimenkul sekt\u00f6r\u00fcnde b\u00fcy\u00fck \u00f6l\u00e7ekli adaptasyonun ger\u00e7ekle\u015fece\u011fi &#8220;ta\u015fma noktas\u0131&#8221;na h\u0131zla ula\u015f\u0131yor.<\/p>\n<p>Ayn\u0131 \u015fekilde, Ortado\u011fu&#8217;daki su k\u0131tl\u0131\u011f\u0131, karbon emisyonlar\u0131n\u0131n azalt\u0131lmas\u0131 i\u00e7in ulusal taahh\u00fctler, ucuz g\u00fcne\u015f ve r\u00fczg\u00e2r enerjisinin kullan\u0131labilirli\u011fi ve h\u0131zl\u0131 konu\u015fland\u0131r\u0131lmas\u0131 da (\u00f6zellikle T\u00fcrkiye gibi g\u00fcne\u015fli \u00fclkelerde) d\u00e2hil olmak \u00fczere k\u00fcresel iklim de\u011fi\u015fikli\u011fi nedeniyle yo\u011funla\u015fan e\u011filimler ve mevcut binalardan enerji d\u00fc\u015f\u00fc\u015f\u00fcn\u00fcn \u00e7ok daha \u00f6nemli hale gelmesi gerekti\u011fine dair artan bir kabul var.<\/p>\n<p><strong>\u2014\u0130stanbul Emlak Zirvesi izleyicileri, s\u00fcrd\u00fcr\u00fclebilir tasar\u0131m konusunda yeni e\u011filimleri ve teknolojiyi ve de en iyi performans kriterleri ve vaat ettikleri \u015feyleri duyma f\u0131rsat\u0131n\u0131 yakalayacak m\u0131?<\/strong><strong> Piyasa de\u011feri a\u00e7\u0131s\u0131ndan hala s\u00fcrd\u00fcr\u00fclebilirler mi? Uluslararas\u0131 izleyicilerinizin \u0130stanbul&#8217;da ne beklemesi gerekir?<\/strong><\/p>\n<p>A\u00e7\u0131l\u0131\u015f sunumumda, teknoloji e\u011filimlerini biraz derinlemesine sunaca\u011f\u0131m ve insan sa\u011fl\u0131\u011f\u0131 konusundaki endi\u015fenin ye\u015fil binalar i\u00e7in tasar\u0131m kararlar\u0131na bask\u0131n olarak nas\u0131l etki etti\u011fini g\u00f6sterece\u011fim. Ayr\u0131ca, s\u00fcrd\u00fcr\u00fclebilir tasar\u0131m i\u00e7in yeni zorluklar ve f\u0131rsatlar sunan gayrimenkul trendlerinin ye\u015fil bina trendleriyle nas\u0131l bir araya geldi\u011fini ve \u00fc\u00e7 ana grubu nas\u0131l etkiledi\u011fini g\u00f6sterece\u011fim: geli\u015ftiriciler, yat\u0131r\u0131mc\u0131lar ve kirac\u0131lar veya ev sahipleri.<\/p>\n<p>Say\u0131n Yudelson, r\u00f6portaj i\u00e7in te\u015fekk\u00fcr ediyor ve sizi \u0130stanbul&#8217;daki CNR Emlak Zirvesinde g\u00f6rmeyi sab\u0131rs\u0131zl\u0131kla bekliyoruz. \u0130yi yolculuklar!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u2014Say\u0131n Yudelson, sizi CNR Uluslararas\u0131 Emlak Zirvesi\u2019nde a\u00e7\u0131l\u0131\u015f konu\u015fmac\u0131s\u0131 olarak \u0130stanbul&#8217;da a\u011f\u0131rlamaktan onur duyuyoruz. 1997&#8217;den beri Ye\u015fil Bina Hareketi&#8217;nde bulunuyorsunuz; ilk USGBC b\u00f6l\u00fcm\u00fcn\u00fcn kurucular\u0131ndan birisiniz, USGBC&#8217;nin ulusal y\u00f6netim kurulunda g\u00f6rev yapt\u0131n\u0131z ve alt\u0131 y\u0131l boyunca d\u00fcnya \u00e7ap\u0131ndaki Greenbuild konferanslar\u0131n\u0131n \u0130dari Komite Ba\u015fkanl\u0131\u011f\u0131n\u0131 yapt\u0131n\u0131z. Ye\u015fil binalar \u00fczerine 14 kitap yazd\u0131n\u0131z, 100&#8217;den fazla konferansta a\u00e7\u0131l\u0131\u015f konu\u015fmac\u0131s\u0131 oldunuz [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18872,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[26,5217,222,97,5388],"tags":[10168,11180,4885,10169,62,1923,73,11114,11102,751],"_links":{"self":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/18871"}],"collection":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18871"}],"version-history":[{"count":2,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/18871\/revisions"}],"predecessor-version":[{"id":18883,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/posts\/18871\/revisions\/18883"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=\/wp\/v2\/media\/18872"}],"wp:attachment":[{"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/emlaktuel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}